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HYPE FW25: Urban Frames - Wear the City

Discover HYPE FW25 Urban Frames! Capture the city's vibe with unique printed apparel. Shop the new collection now at HYPE (F133, First Floor).

Streetwear

HYPE FW25: Embracing the Urban Frame

HYPE FW25 Urban Frames collection apparel HYPE FW25 Urban Frames collection apparel HYPE FW25 Urban Frames collection apparel HYPE FW25 Urban Frames collection apparel HYPE FW25 Urban Frames collection apparel

Step into the concrete jungle with HYPE's latest Fall/Winter 2025 collection, 'Urban Frames'. This season, HYPE draws inspiration directly from the intricate architecture and dynamic energy of cityscapes, transforming urban visuals into wearable art.

The 'Urban Frames' collection is a tribute to the city's unique aesthetic, where every line, shadow, and structure tells a story. Each garment reflects this narrative, featuring bold graphic prints that echo architectural blueprints and silhouettes inspired by metropolitan forms. It's a collection crafted for individuals who resonate with the constant pulse and evolving beauty of city life.

Experience the fusion of urban art and contemporary fashion. The complete HYPE FW25 'Urban Frames' collection is now available. Discover your next statement piece at the HYPE store, situated at F133 on the First Floor.